Skip to content
WHILE STOCKS LAST: PUPSICLE TOY REFILL POPS - 3 BAGS FOR THE PRICE OF 2
STOCK UP ON PUPSICLE TOY REFILL POPS: 3 FOR 2

Dog Enrichment Toys

SodaPup USA-K9 Skull Rope Chew Toy

SodaPup
Original price £14.49 - Original price £14.49
Original price
£14.49
£14.49 - £14.49
Current price £14.49

About this productWith a durable rope attached, the Skull Toy becomes an ideal reward toy/prey toy for your working K9. The Skull Toy is designed t...

View full details
Original price £14.49 - Original price £14.49
Original price
£14.49
£14.49 - £14.49
Current price £14.49

Zee.Dog Super Orange Toy

ZeeDog
Original price £11.99 - Original price £11.99
Original price
£11.99
£11.99 - £11.99
Current price £11.99

Your dog is going to love our Super Orange dog toy. Durable, tough and loads of fun, we designed all of our Super Fruit dog toys with a treat dispe...

View full details
Original price £11.99 - Original price £11.99
Original price
£11.99
£11.99 - £11.99
Current price £11.99

SodaPup USA-K9 Stars & Stripes Ultra Durable Rubber Rope Toy

SodaPup
Original price £15.99 - Original price £15.99
Original price
£15.99
£15.99 - £15.99
Current price £15.99

About this productPower chewer reward ball: ultra-durable near-solid rubber retrieving ball for power-chewers. Help your dog fight boredom with th...

View full details
Original price £15.99 - Original price £15.99
Original price
£15.99
£15.99 - £15.99
Current price £15.99

ZippyPaws Halloween Burrow Dog Toy - Pumpkin Basket

Zippypaws
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

Did someone say treats? Your furry little friend will glow like a Jack-o’-lantern as they dig for the goodies inside of the Halloween Burrow Trick-...

View full details
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

ZippyPaws Burrow Dog Toy - Ladybug in Leaf

Zippypaws
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

Luck be a ladybug - and that’s exactly what doggo will find when they dig into the Zippy Burrow Ladybugs in Leaf! Once your playful pup has plucked...

View full details
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

Lambwolf Collective Bee Pop Ball, Burrow & Snuffle Toys

Lambwolf Collective
Original price £15.95 - Original price £15.95
Original price
£15.95
£15.95 - £15.95
Current price £15.95

This BEE POP combines all the fun of balls, burrow and snuffle toys into one! The teddy plush wrapped TPR squeaky ball is not only durable but al...

View full details
Original price £15.95 - Original price £15.95
Original price
£15.95
£15.95 - £15.95
Current price £15.95

No Fuss Fill Enrichment Toy Prep & Storage Rack

No Fuss Fill
Original price £8.50 - Original price £8.50
Original price
£8.50
£8.50 - £8.50
Current price £8.50

About this productHygienically store up to 3 stuff-able enrichment toys in your fridge or freezer.Designed with a drip tray at the base, it prevent...

View full details
Original price £8.50 - Original price £8.50
Original price
£8.50
£8.50 - £8.50
Current price £8.50

Lambwolf Collective Pepper Soft Snuffle Enrichment Toy for Dogs

Lambwolf Collective
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

About this product Discover new ways to play, snuffle, chase and fetch with the PEPPER with treat slots for nose work!PEPPER: 5" x 4.5" or 12.5cm x...

View full details
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

"Wobble Stopper" Enrichment Dog Toy Stand

Paws in Earnest
Original price £5.00 - Original price £5.00
Original price
£5.00
£5.00 - £5.00
Current price £5.00

About this productThe Wobble Stopper is designed to make enrichment prep easier! Working as a stand to prevent your enrichment toy wobbling about d...

View full details
Original price £5.00 - Original price £5.00
Original price
£5.00
£5.00 - £5.00
Current price £5.00

Lambwolf Collective Red Cabbage Pop Snuffle Toy

Lambwolf Collective
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

This POP combines all the fun of balls, burrow and snuffle toys into one! The teddy plush wrapped TPR squeaky ball is not only durable but also sof...

View full details
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

JW Hol-ee Roller Size 5, Training Treat Dispenser, Puzzle Dog Ball Toy

JW Pet
Original price £8.99 - Original price £8.99
Original price
£8.99
£8.99 - £8.99
Current price £8.99

HOL-EE ROLLER JW Dog Toys have been designed to provide hours of fun. The novel, interactive toys will help keep dogs and puppies healthy and happy...

View full details
Original price £8.99 - Original price £8.99
Original price
£8.99
£8.99 - £8.99
Current price £8.99

Boo Halloween Pumpkin Silent Squeaker Soft Snuffle Dog Toy

Lambwolf Collective
Original price £16.99 - Original price £16.99
Original price
£16.99
£16.99 - £16.99
Current price £16.99

About this product BOO pumpkin features 6 treat pockets that open sideways as the snoot makes its way in! Each pup plays differently and we recomme...

View full details
Original price £16.99 - Original price £16.99
Original price
£16.99
£16.99 - £16.99
Current price £16.99

West Paw Zogoflex Echo Rumbl

Westpaw
Original price £23.99 - Original price £28.99
Original price
£23.99 - £28.99
£23.99 - £28.99
Current price £23.99

Super bouncy and crazy fun, West Paw’s treat-dispensing, puzzle dog toy, Rumbl, encourages healthy play. Rumbl's unique “fish trap” opening makes f...

View full details
Original price £23.99 - Original price £28.99
Original price
£23.99 - £28.99
£23.99 - £28.99
Current price £23.99

Ice Cream Pop Soft Enrichment Toy for Dogs

Lambwolf Collective
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

About this productThe ice cream pop features a snuffle cone to hide treats and by encouraging your pup to pop out the vanilla cherry top, they will...

View full details
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

Lambwolf Collective Artichoke Snuffle & Burrow Dog Toy

Lambwolf Collective
Original price £19.99 - Original price £19.99
Original price
£19.99
£19.99 - £19.99
Current price £19.99

Sniff and get those treats out from our snuffle artichoke made with a double sided soft baby plush. Long and dried treats (such as longer pro...

View full details
Original price £19.99 - Original price £19.99
Original price
£19.99
£19.99 - £19.99
Current price £19.99

Hive Fetch Stick

Project Hive Pet Company
Original price £19.99 - Original price £19.99
Original price
£19.99
£19.99 - £19.99
Current price £19.99

The Hive Fetch Stick is a safe alternative to sticks found in nature. Resembling a honey dipper, dogs love to gnaw on the hive shape, and they can ...

View full details
Original price £19.99 - Original price £19.99
Original price
£19.99
£19.99 - £19.99
Current price £19.99

Lambwolf Collective Poppy Soft Snuffle Enrichment Toy for Dogs

Lambwolf Collective
Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99

This Poppy Soft Snuffle Enrichment Toy for Dogs is the perfect flower power nosework play object that works well with different kind of rewards: lo...

View full details
Original price £12.99 - Original price £12.99
Original price
£12.99
£12.99 - £12.99
Current price £12.99

Lambwolf Collective Canele Soft Snuffle Enrichment Toy for Dogs

Lambwolf Collective
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

About this product This snuffle CANELE features long treat slots on the sides to hold kibbles or bite-size treats as rewards. Designed specifically...

View full details
Original price £14.99 - Original price £14.99
Original price
£14.99
£14.99 - £14.99
Current price £14.99

Mice and Cheese, Crinkly Catnip Burrow Toy

Zippyclaws
Original price £9.49 - Original price £9.49
Original price
£9.49
£9.49 - £9.49
Current price £9.49

About this product Crinkle burrow + catnip in miniz. BELLS IN MICE  ZippyClaws™ Burrow™ toys promote mental stimulation and encourage interactive...

View full details
Original price £9.49 - Original price £9.49
Original price
£9.49
£9.49 - £9.49
Current price £9.49

Lambwolf Collective Green Cabbage Pop Snuffle Toy

Lambwolf Collective
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

This POP combines all the fun of balls, burrow and snuffle toys into one! The teddy plush wrapped TPR squeaky ball is not only durable but also sof...

View full details
Original price £18.99 - Original price £18.99
Original price
£18.99
£18.99 - £18.99
Current price £18.99

ZippyPaws Burrow Dog Toy - Churro Cone

Zippypaws
Original price £15.99 - Original price £15.99
Original price
£15.99
£15.99 - £15.99
Current price £15.99

Churray! The Zippy Burrow™ Churro Cone is here! Simply stuff the adorable little Miniz into the burrow and sit back and watch as your dog goes chom...

View full details
Original price £15.99 - Original price £15.99
Original price
£15.99
£15.99 - £15.99
Current price £15.99

"Funnel" Enrichment Toy Funnel

Paws in Earnest
Original price £6.00 - Original price £6.00
Original price
£6.00
£6.00 - £6.00
Current price £6.00

This funnel is designed to fit into your stuffable enrichment products and make prepping them easier.Featuring a hole for easy storage!This is inte...

View full details
Original price £6.00 - Original price £6.00
Original price
£6.00
£6.00 - £6.00
Current price £6.00

Large Hive Treat Dispenser & Enrichment Toy for Dogs

Project Hive Pet Company
Original price £21.99 - Original price £21.99
Original price
£21.99
£21.99 - £21.99
Current price £21.99

Project Hive Pet Company's mission is to save the bees. As a Certified B Corp and member of 1% for the Planet, they donate a percent of all sales t...

View full details
Original price £21.99 - Original price £21.99
Original price
£21.99
£21.99 - £21.99
Current price £21.99

Lambwolf Collective Toto Pink Soft Squeaky Snuffle Enrichment Toy for Dogs

Lambwolf Collective
Original price £20.00 - Original price £20.00
Original price
£20.00
£20.00 - £20.00
Current price £20.00

Toto is a sensory play snuffle ball with 8 wide slots to hide treats of all sizes. The ball is made with 4 different textured fabric, adding extra ...

View full details
Original price £20.00 - Original price £20.00
Original price
£20.00
£20.00 - £20.00
Current price £20.00

FAQs

What are the best enrichment toys for dogs?

The best enrichment dog toys depend on your dog's personality and how they like to play, and the right dog toys support daily canine enrichment. If your dog is food motivated, treat dispensers like the Woof Pupsicle, West Paw Toppls and SodaPup Honey Pots are brilliant, but a wider range also includes snuffle mats and toyspuzzle toyslick mat options, chew toys that support oral health and jaw strength, and interactive feeders that can slow down fast eaters, with different difficulty levels to suit everything from puppies to older dogs and encourage problem solving. For sniffers and foragers, snuffle mats and toys are a great shout. If your dog loves a challenge, puzzle toys like the Woof Flyball 2-in-1 or the KONG Rewards Tinker will really put their brain to work. For calmer, licking-based enrichment, a lick mat like the Woof LickMat or SodaPup Lighthouse Mat is a firm favourite. The honest answer? Most dogs benefit from having a mix of all of the above.

What to put in dog enrichment toys?

The classics work brilliantly are dog peanut butter, wet food, dog pate and plain yoghurt are all great choices for lick mats and fillable toys like Toppls and Pupsicles. For treat dispensers, small training treats or kibble work well as they tumble out easily. Want to make it last longer? Fill the toy with your chosen filling and pop it in the freezer for an hour or two before giving it to your dog. It turns a 5-minute activity into a 20-minute one. You can also layer different fillings in a Toppl or Pupsicle for extra variety. Just make sure everything you use is dog-safe and there is no xylitol, onion, grapes or anything from the avoid list.

How to make dog enrichment toys?

You don't need to make enrichment toys from scratch when there are so many brilliant ready-made options, but there's plenty you can do to make them even more rewarding at home. The easiest trick is freezing. Take any fillable toy like a Woof PupsicleWest Paw Toppl or SodaPup Honey Pot, fill it with peanut butter, wet food or dog pate and freeze it overnight. You can also hide treats or chews inside snuffle mats or bury them in a snuffle toy to create a DIY foraging activity. Layering different textures and flavours inside a Toppl like kibble, soft food and a natural treat, also adds variety and extends the challenge. Simple, but really effective.

Why are enrichment toys good for dogs?

Dogs are intelligent animals that need mental stimulation just as much as they need physical exercise and enrichment toys deliver exactly that. When a dog has to sniff, problem-solve, lick or work for their food, it activates the parts of their brain that keep them calm, focused and satisfied. The slow licking action of a lick mat has been shown to reduce anxiety and stress, which is why they're so popular for grooming sessions, fireworks nights and vet visits. Treat dispensers and puzzle toys help reduce boredom-related behaviours like chewing furniture or excessive barking. Slow feeder bowls extend mealtimes and support better digestion. In short, a dog that gets regular enrichment is a happier, calmer and better-behaved dog and that's better for everyone.

How often should I use enrichment toys with my dog?

For optimal benefits, enrichment activities should be incorporated into your dog's day regularly. Short, frequent sessions, such as during training sessions or mealtimes can keep your dog entertained and mentally stimulated throughout the day. Using enrichment toys daily helps prevent boredom and supports your dog's overall wellbeing.

Are enrichment toys suitable for all dog breeds and ages?

Yes, enrichment toys can be adapted to suit dogs of all breeds, sizes, and ages. Puppies may enjoy simpler puzzles and chew toys to build confidence, while older dogs might benefit from moderately challenging puzzle toys to keep their minds sharp. Always choose toys appropriate for your dog's breed, size, and skill level to ensure safe and effective enrichment.

Can enrichment toys help with behavioural issues?

Absolutely. Enrichment toys engage your dog's natural instincts and provide mental stimulation that can reduce anxiety, prevent boredom, and decrease destructive behaviours such as excessive barking or chewing. Incorporating enrichment activities into your dog's routine can improve their behaviour and overall happiness.

What are some easy DIY enrichment ideas I can try at home?

Simple enrichment ideas include hiding kibble in cardboard boxes or muffin tins, using a rubber mat with treats inside as a snuffle mat, or scattering kibble around the garden for your dog to hunt. You can also create scent games by hiding treats inside rolled-up towels or under cups. These activities are fairly easy to set up and provide great fun for both you and your dog.

Are lick mats dishwasher safe?

Many lick mats are made from non-toxic, durable materials like silicone or rubber and are dishwasher safe for easy cleaning. Always check the manufacturer's instructions to ensure your lick mat can be safely cleaned in the dishwasher, helping to maintain hygiene and prolong the toy's life.

Can enrichment toys help build my dog's confidence?

Yes, enrichment activities that challenge your dog to solve puzzles or learn new tricks can build confidence and encourage new skills. When your dog successfully completes a task or finds tasty treats inside a puzzle toy, it boosts their self-esteem and keeps them dog happy and entertained.