Dog Shampoos and Conditioners

The best dog shampoo is one that's matched to your dog's individual coat and skin needs. As a rule, look for pH-balanced, sulphate-free formulas without artificial fragrances, alcohol or parabens - these are the ingredients most likely to cause irritation. Sensitive skin? Go for a gentle hypoallergenic or oatmeal-based option. Puppy? Always use a formula made specifically for younger dogs. And whatever you do, avoid human shampoo, as it's not designed for a dog's skin. Browse our curated range of dog shampoos and conditioners at Wooof and find the one your dog will love.

In an emergency, a mild fragrance-free baby shampoo or gentle hypoallergenic washing-up liquid can work as a temporary substitute. They're the least harmful human options available, but that doesn't make them ideal. Both can dry out your dog's skin and interfere with its natural pH balance if used more than occasionally, so treat them as a last resort rather than a regular solution.