Skip to content
WHILE STOCKS LAST: PUPSICLE TOY REFILL POPS - 3 BAGS FOR THE PRICE OF 2
STOCK UP ON PUPSICLE TOY REFILL POPS: 3 FOR 2

Soft Dog Treats

Pet Munchies Training Treats Duck

Pet Munchies
Original price £1.99 - Original price £1.99
Original price
£1.99
£1.99 - £1.99
Current price £1.99

Composition Duck 77%, Vegetable Starch, Coconut Glycerin, Vegetable Protein, Sorbitol, Salt, Natural colour (E172), Feeding Guide Please remember ...

View full details
Original price £1.99 - Original price £1.99
Original price
£1.99
£1.99 - £1.99
Current price £1.99

The Innocent Hound Sliced Duck Sausage Dog Treats with Cranberry - 70g

The Innocent Hound
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49

Make training or treat time extra special with our bite-sized sliced duck sausages. Made with 80% British duck and sweet whole cranberries, these t...

View full details
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49

Denzel's Duck & Plum Little Gem Rewards

Denzel's
Original price £3.00 - Original price £3.00
Original price
£3.00
£3.00 - £3.00
Current price £3.00

We believe all dogs deserve to be treated like royalty.Denzel's healthy and sustainable super premium rewards are the ultimate high-value treat for...

View full details
Original price £3.00 - Original price £3.00
Original price
£3.00
£3.00 - £3.00
Current price £3.00

Pure Duck Pate - 200g

JR Pure
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49

Premium Pure Duck Paté is made with ONLY the best cuts of premium Duck - no offal, no fillers, no herbs, no preservatives, nothing... just top qua...

View full details
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49
Sold out

Denzel's NEW! Bites - Space Mix Duck & Apple Dog Treats - 90g

Denzel's
Original price £3.00 - Original price £3.00
Original price
£3.00
£3.00 - £3.00
Current price £3.00

Treat your dog to Denzel’s Space Mix: bite-sized space themed treats shaped like planets, stars a...

View full details
Original price £3.00 - Original price £3.00
Original price
£3.00
£3.00 - £3.00
Current price £3.00

Meaty Duck Burger Treats for Dogs 100g

Buddy Pet Foods
Original price £6.49 - Original price £6.49
Original price
£6.49
£6.49 - £6.49
Current price £6.49

Duck Burgers made from 95% quality duck meat. Super premium snacks that are rich in magnesium, which is good for your dog's muscles and nervous sy...

View full details
Original price £6.49 - Original price £6.49
Original price
£6.49
£6.49 - £6.49
Current price £6.49
Sold out

Arden Grange Crunchy Bites Fresh Duck - 225g

Arden Grange
Original price £3.49 - Original price £3.49
Original price
£3.49
£3.49 - £3.49
Current price £3.49

Reward your dog with Arden Grange Crunchy Bites with Fresh Duck, delicious hypoallergenic dog treats made with 34% duck and suitable for dogs and p...

View full details
Original price £3.49 - Original price £3.49
Original price
£3.49
£3.49 - £3.49
Current price £3.49

The Innocent Hound Game Picnic Bars with Rosehip & Cranberry - 2 Bars

The Innocent Hound
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49

Fuel your dog’s adventures with our nutritious Game Picnic Bars, made with 30% British venison, 30% British duck, and enriched with cranberry and r...

View full details
Original price £0.00 - Original price £0.00
Original price £0.00
£5.49
£5.49 - £5.49
Current price £5.49

The Innocent Hound Grain-Free Dog Birthday Cake Mix

The Innocent Hound
Original price £0.00 - Original price £0.00
Original price £0.00
£14.99
£14.99 - £14.99
Current price £14.99

Celebrate your dog in style with The Innocent Hound Birthday Cake Mix! Handcrafted for your furry friend, this grain-free, single-protein cake mix ...

View full details
Original price £0.00 - Original price £0.00
Original price £0.00
£14.99
£14.99 - £14.99
Current price £14.99

Arden Grange Dental Sticks Veggie, Mint & Superfoods - 180g

Arden Grange
Original price £3.49 - Original price £3.49
Original price
£3.49
£3.49 - £3.49
Current price £3.49

Support your dog’s oral health withArden Grange Dental Sticks Veggie, Mint & Superfoods, plant-based, grain free dental chews developed as a de...

View full details
Original price £3.49 - Original price £3.49
Original price
£3.49
£3.49 - £3.49
Current price £3.49

Arden Grange Grain Free Training Treats Duck & Superfoods - 80g

Arden Grange
Original price £2.49 - Original price £2.49
Original price
£2.49
£2.49 - £2.49
Current price £2.49

Reward your dog with Arden Grange Grain Free Training Treats Duck & Superfoods, soft and naturally hypoallergenic dog treats made with 30% fres...

View full details
Original price £2.49 - Original price £2.49
Original price
£2.49
£2.49 - £2.49
Current price £2.49

FAQs

What are soft dog treats and when should I use them?

Soft dog treats are moist, chewy treats with a pliable texture, as opposed to crunchy biscuits or dried chews. They're particularly well-suited for training because they can be broken into tiny pieces, eaten quickly and tend to be more aromatic than dry treats, making them highly motivating for dogs. They're also easier for older dogs or puppies who may struggle with hard textures.

Are soft treats good for training?

Absolutely, soft treats are among the most popular choices for reward-based training. Their texture means they can be eaten in seconds without interrupting a training session and their smell makes them effective even in distracting outdoor environments. Pairing soft treats with a dog treat bag means you can keep them easily accessible on walks or at training classes. For more challenging commands or high-distraction situations, step up to high value treats.

Do soft treats have a shorter shelf life than dry treats?

Yes, generally. Soft treats contain more moisture than dry biscuits, which means they can dry out or go stale faster once opened. Always reseal the packet tightly after use, or transfer to an airtight container. Check the best-before date before feeding and if you're buying in bulk, storing spare packets in a cool, dry cupboard helps maintain freshness. If you spot any mould, discard the treat immediately.

Can I give soft treats to my puppy?

Many soft treats are suitable for puppies, but always check the age guidance on the packet first. For young pups, look for specifically formulated puppy treats that are appropriately sized and made with gentle ingredients. Soft treats are particularly handy during early training as they can be broken into tiny pieces to suit a puppy's smaller appetite and shorter attention span.